Braze launches free trial and Braze for Startups to help brands launch truly engaging customer journeys Page 1

Braze (Nasdaq: BRZE), the leading customer engagement platform that helps brands achieve absolute customer loyalty, today announced two new product launches to help brands improve their customer experiences and interactions. The Braze for Startups program, launching with its first venture capital (VC) partner, aims to support the next generation of customer-centric brand leaders by giving startups four months of free access to Braze. In addition, Braze is launching a free trial of its customer engagement platform, giving brands of all sizes the opportunity to experience Braze firsthand for 14 days.

“Our goal is to make it easy for brands of all sizes to get started with our platform and convince them of its ease of use and market-leading features,” said Spencer Burke, SVP of Growth at Braze. “We believe that once brands start experimenting with Braze, they will see ROI through increased engagement and stronger customer retention. Braze for Startups benefits smaller companies, while our free trial allows teams in organizations of all sizes to test and explore Braze, helping them achieve success more easily.”